John S. Pemberton was a pharmacist in post-war Atlanta where he regularly invented various nostrums for the {legal presciption} drug trade. His 1886 invention Coca-Cola was said to be a non-alcoholic version of his earlier concoction French Wine Coca. Failing in health and seemingly not able to recognize the potential of Coca-Cola, Pemberton divested all his interest in Coca-Cola within two years.